by Sid Peimer | Mar 31, 2015 | Articles |
In physics, the Law of Conservation of Energy states that energy can neither be created nor destroyed – it can just change from one form to another. However we are not constrained by this law in commerce when it comes to demand – new demand can be created. With...
by Sid Peimer | Feb 24, 2015 | Articles |
At the conclusion of strategy sessions we identify objectives and allocate responsibilities with timelines. It’s all very clear. But why then has it been found that strategy execution is the number one challenge facing global CEO’s – even more important than...
by Sid Peimer | Jan 26, 2015 | Articles |
The 1958 French film Les Almants (The Lovers) was about a woman involved in adultery. Directed by Louis Malle, the film was a hit in France, but when it crossed the Atlantic to the US it was met with horror by the authorities who felt the material was obscene. The...
by Sid Peimer | Jan 14, 2015 | Articles |
We ask customers how satisfied they are, because we think that satisfaction means profitability and growth. That’s not necessarily true. Also, those lengthy feedback forms may give us lots of data, but do very little when it comes to telling us about future patronage....
by Sid Peimer | Jan 8, 2015 | Articles |
This year’s Consumer Electronics Show will feature everything from biometric socks and other ‘wearables’ to 3D printers, drones, robotics, virtual reality and TV’s where the clarity is best described as ‘breath-taking’. However, in the recent Brandwatch...