by Sid Peimer | Sep 15, 2014 | Articles |
The “world’s funniest joke” was exhaustively researched by Professor Richard Wiseman of the University of Hertfordshire. The reason for the research was to discover the joke that had the widest appeal amongst different cultures, demographics and...
by Sid Peimer | Sep 5, 2014 | Articles |
A young man called Andrew Pole loved data, especially the patterns that would emerge. Some of his research was questionable, such as working out the optimal amount of beer that you would drink to have the confidence to chat up a woman, but not so much that you made a...
by Sid Peimer | Sep 1, 2014 | Articles |
There are only two ways to organically grow your business. The first is to sell more to existing clients; the second is to get more new clients. And they key to this organic growth is pitching. I’d like to share a remarkable pitch story that happened way back in 1970...